Archive for the ‘Video marketing’ Category
What is integrated PR?
Simply put, it’s PR that is interconnected. Twitter and Facebook feed into your blog and vice-versa. You create a video and post it on YouTube, plus your Facebook fan page, and then you bookmark it on Digg and Delicious. Pretty soon your readers Stuble Upon it, retweet it, or put it on their blogs or Facebook pages.
This is truly what “going viral” is.
Follow this link for an example of how a travel company did it. To find out how you can do it, go here.
They say great minds think alike. I saw two YouTube videos this weekend that could use some help, and was going to write a blog post about it when I got a message from Michelle at Sūmèr, LLC. She beat me to it!
Check it out: Are You Boring Your YouTube Viewers?
(If nothing else, seeing the adorable picture of her dog, Mama Mia, is worth clicking on the link. Mama is almost as cute as my Trixie, and much better behaved! Ha ha.)
